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Two leading consultancy, marketing, and executive search companies specialising in the entertainment, media and computer and video games industries have merged to form the newly enlarged Overdog Group.
Overdog Group has been formed from the merger of Overdog Marketing, the innovative strategic marketing agency founded by former Eidos exec John Davis and NJD Group, the leading media and entertainment executive search (headhunting and recruitment) organisation.
Acting as a flexible, dynamic strategic consulting company and agency, Overdog Group will offer services ranging from strategy and business development to executive search and recruitment and from branding, corporate and marketing communication to skills development.
The combined group boasts an impressive roster of clients including Warner Bros, Discovery, Eidos, Yahoo and Fox and work with all types of organisation from start-ups to major corporates. The team has significant client and agency-side experience in the games, television, mobile, executive search and casino industries, having built some of the strongest teams and the most successful brands in the entertainment business.
“We are delighted to be joining forces with NJD Group, who are the leading organisation in their field and bring an excellent reputation having worked with some heavy-weight clients. The merger with NJD Group means that, in simple terms, we can now help clients limit exposure to risk and ensure that they have the right people, the right products and the right brands and marketing to survive and excel in an increasingly competitive environment” says John Davis, joint managing director. “Clients were increasingly demanding a more in depth, objective viewpoint of their businesses that went beyond placing key personnel” adds Nicky Davis, joint managing director of the new group, “people, brands, marketing and business strategy are all linked and we can now offer a much broader proposition based on solid experience.” - Ends -
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